Facebook has been around for more than two decades, yet people still struggle to make their perfect posts. Sometimes it’s because they don’t know what to post, and sometimes it’s because of the algorithm, but the one major factor people fail to recognise is figuring out the right sizes for their Facebook posts. But that problem is going to come to an end now as we share our latest guide for Facebook post sizes.
In this guide, we will be talking about different types of sizes and ratios that are necessary for various kinds of posts you make on Facebook. This guide will give you exact ratios that will make your posts look perfect and make your feed look aesthetic.
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Why Facebook Post Sizes Matter for Engagement
Facebook is still one of the most used social media platforms and is loved by many. But one mistake with the wrong size for your Facebook post can ruin the look of your profile. It can also affect your content’s reach if important parts of your post don’t appear properly. Wrong sizes for content can really impact the visibility of your profile. The right size ensures that graphics aren’t cut off and gives your brand or page a professional and consistent look.
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Facebook Post Size Guide
From here onwards, you won’t be wondering about Facebook post sizes, as below we will be sharing some of the best post sizes for Facebook. Facebook supports several post formats, each with its own ideal dimensions.
Facebook Profile Picture Size
The Facebook profile picture is the first photo your audience will see when they visit your profile, so it’s important to make sure this photo stands out and doesn’t get cropped out due to size issues.
- Recommended size: 320 x 320 pixels
Facebook Cover Photo Size
The Facebook cover photo is the second most important photo on your profile after your profile picture. This photo is large and stands out to your audience, so please follow the recommended size for the Facebook cover photo.
- Recommended size: 851 x 315 pixels
Facebook Post Image Size
This is the most commonly used type of post that people share. Make sure you understand this size ratio properly, as you will be dealing with such types of posts frequently.
- Recommended size: 1200 x 630 pixels
Facebook Shared Link Image Size
This one is a bit tricky, as many people make mistakes with this type of content. Make sure you note down the recommended size for Facebook shared link images.
- Recommended size: 1200 x 628 pixels
Facebook Event Cover Photo Size
The Facebook event cover photo size is not that common, but that’s why people tend ot not to get it correctly. Though this Facebook post size is similar to the shared link image size, it will be easy to remember.
- Recommended size: 1200 x 628 pixels
Facebook Stories Size
Facebook Stories is a newly introduced section, similar to Instagram Stories. Make sure you always use the below-mentioned dimensions so your content doesn’t get blurry or cut out.
- Recommended size: 1080 x 1920 pixels (9:16 ratio)
Facebook Video Size and Aspect Ratios
Facebook video content is among the most used types of content that you will come across on this platform. So, it’s important to note down these sizes as they vary for vertical and horizontal videos.
- Square videos (Feed): 1080 x 1080 pixels (1:1 ratio)
- Vertical videos (Stories/Reels): 1080 x 1920 pixels (9:16 ratio)
- Horizontal videos (Desktop): 1280 x 720 pixels (16:9 ratio)
Facebook Reel Size
The Facebook Reels section is similar to the one on Instagram, making it quite easy to operate. Here are the recommended sizes for it.
- Recommended size: 1080 x 1920 pixels (9:16 ratio)
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Tips to Optimize Your Facebook Images and Videos
- Always use good-quality content for uploading.
- Never compromise on the quality of the photos and videos.
- Remember the recommended aspect ratios.
- If possible, compress the high-quality video to lower the loading time.
- Try to maintain a similar colour scheme if managing a brand or business account.
- Add proper captions, tags and hashtags.
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Frequently Asked Questions
Q1. Do Facebook cover photos look different on mobile?
Yes, they look different on mobile if compared with desktop.
Q2. What’s the recommended size for Facebook Stories?
The recommended ratio is 1080 x 1920 pixels with a 9:16 aspect ratio.
Q3. Can I post vertical videos on Facebook?
Yes, the vertical format of videos is trending these days.
Q4. How often do Facebook post sizes change?
Facebook makes such changes rarely but you should always keep an eye out for them.
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Conclusion
Though Facebook has been around for so long, many people still struggle to be successful on it. The reason isn’t too much competition but rather the lack of basic correctness when it comes to posting content. The best way to succeed on such social media platforms is by getting the basics right. One such way is by making sure your content is posted in the correct aspect ratios so your photos and videos don’t get cropped out. In our detailed guide on Facebook post sizes above, we’ve tried to answer all your questions regarding the same. Make sure you use our Facebook post size guide to its full potential and make your profile look more accurate and impressive.
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