As an influencer, brand, or e-commerce business, it’s important to know how to add a link to your TikTok Bio. You might want to link your social media profiles, drive traffic to your business, or share a product link. TikTok allows sharing a clickable link in the bio.
In this guide, we are not only going to share why and how to add a link but also what types of links you can add to your TikTok profile. Importantly, we will share some common issues that you want to avoid while having a link on your bio. Let’s get started.
Why is Adding a Link to Your TikTok Bio Important for Growth?
You can see the link in your TikTok profile as a call to action. You want your audience or followers to do some action when they are on your profile. There are many reasons why you want to have a link to your TikTok bio.
- If you have a website, you can add a link to make your audience reach you via your website and learn more about you.
- You could also add your YouTube channel link or other social media profiles to make your followers connect on those platforms as well.
- Brands and businesses want leads and sales. Then, they could also add links to lead potential customers to their brand website.
- An e-commerce store can add its store link or a particular product link to promote and sell it.
- Even some content creators and influencers can add links to their most viral content, which are their trademarks or so.
Overall, the purpose of adding the link in the TikTok bio is different, but it all comes down to getting more attention, updating them, staying connected, or letting the audience take some action.
You can improve your profile by having these best bio ideas for TikTok.
How to Add a Website Link to Your TikTok Bio?
Now, let’s talk about how you can add a website link to your TikTok bio. So here are some quick and easy steps to follow:
- Open the ‘TikTok’ app. Then, go to your profile.
- Tap on ‘Edit Profile. ’
- You will see the ‘Website’ section there.
- Next, add your wesbite URL.
- Tap ‘Save’.
- After saving, you want to check if your link is clickable.
That’s it, Now your TikTok profile has a clickable link that points to your website or so.
We also have shared a guide on how to edit TikTok captions; check that out, too.
Best Types of Links to Add to Your TikTok Bio
A link in the bio doesn’t have to be a website only. There are some types of links you can add. Let’s check out which types of links you can have on your TikTok bio. Depending on your business and type of audience, you can add such links on your TikTok:
- Personal Website or Blog: A creator or influencer can add a link to their blog or personal website. That is to let followers know more about their profile and content.
- E-commerce Store: Businesses that are selling online can add a link that directly points to their online store.
- Other Social Media Profiles: Linking to multiple platforms allows your audience to stay connected and follow you on other platforms as well.
- Affiliate Links: If you’re part of some affiliate program, you can add a link in your bio to earn commission. You can also add your endorsed products.
- Other Links: Some links are not just for promotion but also awareness. It could be a link for donation, charity, or support, general or educational purposes.
Make the best use of our free caption generator tool for Instagram.
Common Issues While Adding a Link to a TikTok Bio
Notably, it’s found that most creators face some issues while adding a link to their TikTok profile. Some of these are due to technical or policy-related issues. If you also face such common mistakes, knowing it first, you can fix it right.
- Link Formation: You want to be sure that the link you have added is correct and working properly. After it’s saved, you want to click those links to see if it’s working well.
- Link Not Showing Up: It may happen that your profile doesn’t show any section to add a link. This means that you are using an old version of the app, and then you have to update it, as this is the latest feature on TikTok.
- Account-level Restrictions: Not everyone on TikTok is allowed to add a link to their bio. It’s limited for creators or businesses on TikTok to add a clickable link. So, you want to switch it from a personal account to a business or creator account first.
You also want to check out these tagline ideas for online businesses to stand out.
Final Tips
To keep your TikTok bio link working successfully, here are some final tips you may need. First, you need to keep your link updated. If it’s a link to a product, make sure that it’s relevant to your audience. Same, if your link is to your viral post, as per the time you have to chance to the latest posts.
You are allowed to add just one link, so be sure to have a link that is related and helpful to your audience. Most users are using the TikTok mobile app, so be sure that the link you share on the website is mobile-friendly and works well on small screens.
Finally, just knowing how to add a link to a TikTok bio isn’t enough. After that, you also want to track how your link is working and how much drive or conversation it drives by monitoring the clicks on it.
Also, take ideas from these TikTok captions for viral posts to get more attention.
FAQ
Who is eligible to add a clickable link to their TikTok bio?
TikTok allows only businesses and creators to have a link on their profile. If you’re using a personal account, then you won’t see this feature to add a link in your bio.
How do I switch to a TikTok Business Account?
You can switch to a business account with these steps. Go to your profile. Then, tap on the three dots in the top right corner. Select ‘Manage account. ’ Tap on ‘Switch to Business account’, and that’s it.
How can I add a clickable link to my TikTok bio?
Adding a clickable link to your TikTok bio is simple. You just have to go to the profile ‘Edit’ section, and you can add your link to the ‘Website’ section. Then, don’t forget to save your changes.
Can I add multiple links to my TikTok bio?
No, TikTok lets you add only one clickable link to your Bio. If you have multiple links to share, you can use an ink link-sharing platform like LinkTree to share many links via one URL. And, that one url you can add to your TikTok bio.