Sunday is quite different from the rest of the other days of the week. This day is full of relaxation, fun, and planning for the next week. For everyone, including content creators and influencers, Sunday is the time to reach more people. But this won’t be easy with just the right hashtags or unique content only. You also need to know the best time to post on Instagram on Sunday, especially.
Knowing the right time means the time when your audience is the most active on Sunday. Notably, Sunday is the day when people are most active on social media and scrolling through their feeds. But you need to post your content only when there are higher chances of impressions and engagement.
Why Does Instagram Posting Time Matter on Sunday?
Sharing your posts at a random time on Sunday, thinking that you will reach a wider audience, isn’t the right approach. You need to be careful with your time of posting on Sunday. Because only that way can you make your content pop in their feed when they are actually active.
On Sunday, not every hour is perfect for getting more views and impressions on your content. Because people have different plans and schedules to follow. Hence, on Sunday, especially, your timing matters the most compared to the rest of the days in the week. Knowing the right time to post on Sunday, you get more audience and make your content impactful on Instagram.
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What Is the Best Time to Post on Instagram on Sunday?
Now, the answer to the main question. The best time to post on Instagram, for Sunday, is between 9 AM and 3 PM. You may ask the reason, and that is because people are getting up during those hours and have time to use their phones.
For a slow morning and early afternoon of relaxation, people tend to scroll through the feeds. Talking about the particular time for the highest engagement level, the time between 11 AM to 1 PM is a better option. And if you miss this time, then in the evening you can post after 7 PM, which is also a good time to share your content on Instagram.
How Engagement Varies on Sundays Compared to Other Days
Engagement on Sunday is very different than the weekdays. Because on normal days, people use their mobiles, have time to check Instagram at a particular time, like during breaks or in the evening after work.
But on Sunday, most people have no fixed schedule or plan. So, the tendency to use social media varies based on the individual’s mood. Some users may wake up late or spend time out for the whole day and check their mobile in the evening or late at night.
For weekdays, the evening is the ideal choice. But Sunday is flexible in routine and user behaviour. That also impacts the overall engagement with the social media posts on Sunday compared to the rest days.
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Factors That Can Affect Your Ideal Posting Time on Sunday
Although common posting times the helpful stats. But the perfect time for you to share your posts on Instagram on Sunday could differ based on some other factors. The first one is your target audience’s locations and the time zone. When your target audience is in another country, you need to follow the particular country’s time zone and check the best time to share your post. You could check our guide on:
- Best time to post on Instagram in the USA
- Best time to post on Instagram in the UAE
- Best time to post on Instagram in the UK, and so on.
Next, you need to check your Instagram Insights to find when your followers are active, especially on Sunday. Checking data like this, you will get to know more about your audience’s behavior and change your posting strategies accordingly.
Plus, your niche and industry are also crucial factors in changing your posting schedule. For example, entertainment and lifestyle-related content works better on weekends than on weekdays.
Next, special events or occasions also impact users’ behaviour to use their phone and engage with your Instagram posts.
Conclusion
You might be thinking that Sunday is the perfect time to share your content. But as per some stats, Sunday gets the least engagement on Instagram. But that doesn’t mean you should not share your content on Sunday. For the lifestyle and entertainment niche, this is the day to reach more audience than on other day.
So, the key factor now is your niche, and the best time to post on Instagram is on Sunday to get your target audience’s attention and engage them. This way, you not only make your content impactful but also successful by reaching the right audience at the right time.
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Frequently Asked Questions
Is Sunday a good day to post on Instagram?
Yes, Sunday is not the best, but it’s a good day to post on Instagram. More people have free time to check their feeds and engage with the posts they like.
Should I post in the morning or evening on Sundays?
Compared to the evening, you can get better engagement on Sunday morning. So consider posting in the morning on Sunday.
What is the worst time to post on Instagram on Sunday?
On Sunday, anything after 7 PM and late night is the worst time to post on Instagram.
Do Instagram Reels perform better on Sundays?
Yes, people have quite free time on Sunday, and due to the engagement aspect, also, reels perform well.
How can I know my own best posting time on Sunday?
To find your own best time to post on Sunday, check your ‘Instagram Insights’ to know when your followers are active the most.
